Mission Statement
The Mission of Behind the Whistle is to provide high-quality consulting, coaching, leadership curriculum, and professional development for educators, administrators, teachers, executives, managers, athletes, students, and coaches by creating intentional collisions of diverse solution-minded practitioners across the spectrum of human development for the purpose of building great ancestors. We connect people focused on maximizing greatness in themselves and others while simultaneously reinforcing the village of collective excellence through discourse, development, and action. Let’s build great ancestors together!
Our Team
Behind the Whistle began with a conversation concerning the lack of professional development of coaches beyond sports-specific schematics at all levels of sport. Our conversation quickly turned into the development of an annual symposium composed of professionals of diverse backgrounds, perspectives, and expertise with an interest in holistically developing future leaders through sports and education.
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William R. Goodloe III, Ed.D.
Chief Executive Officer 
William R. Goodloe is currently the Chief Executive Officer at Behind the Whistle, LLC. This is his 14th year in education having served as an assistant football coach and coaching various sports across the state of Texas. William R. Goodloe completed his Ed.D with an emphasis in leadership in Sports Management from the United States Sports Academy in Daphne, Alabama. Prior to obtaining his Ed.D, he earned his M.Ed in Educational & Counseling Psychology with a graduate certificate in Positive Psychology from the University of Missouri and a B.A. in English from the University of the Incarnate Word in San Antonio, Texas. |
Lizette Goodloe, Ed.D
Chief Operating Officer 
Lizette Goodloe is currently the Chief Operating Officer at Behind the Whistle, LLC. This is her 17th year in education having served as a Head Volleyball Coach for 15 years and coaching various sports across the state of Texas. Lizette Goodloe completed her Ed.D with an emphasis in leadership in Sports Management from the United States Sports Academy in Daphne, Alabama. Prior to obtaining her Ed.D, she earned a Masters in Educational Leadership from the University of Texas Rio Grande Valley and a B.A. in Communications from Southwestern University in Georgetown, Texas. |
Gustavo Torres Jr.
Retired Coach & Lead Researcher
Retired Coach & Lead Researcher
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Gus Torres is currently the lead researcher at Behind the Whistle, LLC. He is a retired coach of 30 years, coaching various sports in the Rio Grande Valley.
Gus continues to serve his community by being an active member of the Rio Grande Valley Coaches Association and a board member for the Rio Grande Valley Sports Hall of Fame. When he is not serving the coaches of the RGV, he is traveling across the state with his wife Marta to spend time with their grandchildren. He is a proud graduate of the University of West Alabama (formerly Livingston University) in Livingston, Alabama. Gus is a former student-athlete and first generation college graduate who instilled a passion for athletics and education in all of his children.
Gus continues to serve his community by being an active member of the Rio Grande Valley Coaches Association and a board member for the Rio Grande Valley Sports Hall of Fame. When he is not serving the coaches of the RGV, he is traveling across the state with his wife Marta to spend time with their grandchildren. He is a proud graduate of the University of West Alabama (formerly Livingston University) in Livingston, Alabama. Gus is a former student-athlete and first generation college graduate who instilled a passion for athletics and education in all of his children.